Who we are.
Welcome to Unfamiliar. Since 2018, we’ve been North Queensland’s go-to for custom apparel and branded merch, from team jerseys to corporate gifts.
We work with sports clubs, tradies, businesses, and event organisers to put their brand on things people are proud to wear and use. Every order is backed by our in-house design team, real designers, not AI-generated templates, who work with you to get it right, whether it’s 10 shirts or 500.
Whether you need staff uniforms, client gifts, team kits, or event merch, our team handles it end-to-end, with quality and service that keeps people coming back.
People love us.
Shirts are great quality and fast delivery,
Alyssa
Shirts are awesome and great quality. Fast and reliable service too.
Sam M
Class product with true fitment and fast delivery to say the least. Get on board and give it a share and a thumbs up you seriously wont be disappointed happy hunting
Nathan M
Our ashes cricket team were very impressed with our kits this year! Sizing and quality was great Sean was also great to deal with and made the whole process super easy! Our will be be definitely be order through unfamiliar again!
Morgan W
Awesome designs and quality. and gotta love the quick and efficient service. Definitely recommend getting one of everything.
Hannah T
Can't find the right design?
Let us design one for you! Discover the joy of wearing a shirt that exclusively designed for you at unfamiliar.
Your Style, your story, styled to matter.
